apio branding

client // Ogilvy Healthworld

Art directing the rebrand of apio, Ogilvy Healthworld’s workplace learning service dedicated to the pharmaceutical and life sciences industry.

Working alongside a talented creative writer and videographer the rebrand was supported with a sizzle film featuring a spoken word artist to communicate the service’s bespoke approach to workplace learning and it’s need to drive business forward.

A printed and digital white paper was also created for strategic desk-drops within the life sciences industry.