pester power

client // no added sugar

Commissioned by the ethical children’s fashion label No Added Sugar to create some art for the reception area of their head office.

Using over 3,000 Lego bricks to visualise a quote taken from Naomi Klein’s book ‘No Logo’. The 3D relief triptych highlights the power of brand recognition of fast food and high sugar brands with children.

Later featured within the ‘Lifestyle and Interiors’ supplement of the Daily Telegraph in the home of fashion designer Deborah Medhurst.